Our Story
A Family Legacy of Excellence and Tradition
A Family Legacy
Jose León's award-winning Ultra-Premium Tequila is more than a spirit—it's a labor of love rooted in generations of tradition. Distilling runs deep in the León family. Joseph's grandparents were skilled distillers before they immigrated to the United States, passing down their passion and knowledge.
On his wife's side, the legacy continues through a proud lineage of farmers—born and raised near the very fields in Tequila, Jalisco, where our agave is grown, harvested, and transformed. This tequila is a true celebration of family, heritage, and the land that inspires us.
We are a Minority, Woman Owned Small Business
Our Tequila Journey
Our journey began in 2020, during a time of global uncertainty. Instead of seeing the challenges as setbacks, we saw them as an opportunity—to slow down, be intentional, and pour even more care into every detail of what we were creating.
We took our time, refining each flavor, aroma, and design element until it felt just right. The result? A truly Ultra-Premium Sipping Tequila, crafted not for the masses, but for those who appreciate quality, character, and soul.
This isn't another celebrity label or mass-market brand. It's a heartfelt expression of passion, tradition, and dedication. Every bottle reflects the energy, pride, and love we've invested from the very beginning.
Our Blue Weber Agave
Award Winning Ultra-Premium Jose León Tequila's Agave Plants are grown in the Los Valles (Low Lands) of Tequila, Jalisco, Mexico. They are meticulously cared for seven years and then harvested by hand.
The result: prime ripe piñas which are then slow roasted in stone oven cookers called hornos for seventy-two hours or sixteen hours in autoclaves with steam.
Traditional Craftsmanship
Once the roasted agave is ready, it is carefully shredded using traditional methods like a tahona (a volcanic stone wheel) or modern mechanical shredders to separate the sugary juice from the fibers.
The agave sugars are then transferred to large vats to be fermented for up to two weeks and then double distilled in alembic pot stills for 60-70 hours, and filtered to remove any impurities.
Our Expressions
Blanco
Jose León's Blanco Tequila undergoes an extra cold filtering process before bottling, giving it a true forward agave flavor with hints of spices, white pepper, and a smooth roasted agave caramel finish. Inspected, lab tested, and bottled right here in Tequila, Jalisco, Mexico.
Reposado
Our Blanco is carefully transferred to American Oak barrels, sealed by CRT (Official Government inspectors), and aged for between nine and eleven months. It remains 'rested' until it's reached its prime perfected flavor, then carefully inspected, lab tested, and bottled.
Añejo
Our Ultra-Premium extra smooth Añejo Tequila is continuously aged for between fourteen and eighteen months, providing a crisp smooth experience that represents the pinnacle of our craftsmanship.
All Jose León Tequilas were crafted to be Sipped and Savored. 100% Agave!
Our Mission
At Jose León Tequila, our mission is to elevate your drinking experience through our Ultra-Premium Hand-Crafted Sipping Tequilas, exquisite aromas, taste and presentation. Sip Tequila the way it was intended to be enjoyed.
While some Tequilas may require lime and salt and are served in shot glasses, Jose León Ultra-Premium Tequilas have been hand-crafted with the utmost care, served in breathable glasses designed for sipping and enjoying the aromas and finer things in life, with family and friends.
More than just great tequila, we stand for something bigger. Our core values are rooted in sustainability, environmental responsibility, and giving back through support of non-profits. For us, it's about creating something meaningful—both in the glass and in the world around us.